Our expertise
B2B Brand Building
Community Management
Digital Campaigns
Influencer Marketing
Media & Press Relations
Video Production & Photo Studio
B2B Brand Building
Community Management
Digital Campaigns
Influencer Marketing
Media & Press Relations
Video Production
& Photo Studio
Brand Building
& Awareness
Raise brand awareness and reach wine buyers and professionals across the entire Asia-Pacific region. Deploy tailor-made campaigns fully designed to generate brand recognition from leading importers, facilitate the work of your sales force, and help distributors generate sales.
With a team of local digital-savvy marketing experts based in 11 Asian markets, we develop strategies that are tailor-made to raise your brand awareness. Our team brings a full understanding of the wine trade structure, consumer habits, alcohol regulations and policies, digital infrastructure and other key factors that impact your go-to-market efforts.
Why Asia Beverage Media Group?
We are 100% focused on the alcoholic beverage industry, and combine all of our expertise to offer sales and marketing services that truly make your brand stand out in Asia.
B2B & B2C
Communication
We help wineries gain entry to Asian markets at every step, from increasing brand recognition among importers, to increasing brand awareness among wine buyers, and even offering services that help distributors boost their sales.
Combined Sales
& Marketing
Our combined sales and marketing expertise gives us an edge when it comes to designing efficient strategies for building brand awareness, catching the attention of importers, and scaling your business across new markets.
Native Digital Experts
& Brand Strategists
Our digital-savvy experts are based throughout Asia and have mastery over the digital landscape, local languages, and wine culture of their native market. They define brand-building strategies tailored to fit regional and cultural specificities.
Brand Presentation Kit
& Sales Materials
Every market has its own specificities when it comes to communicating with importers. We design tailor-made sales kits to introduce your brand and wine labels to business partners through their preferred channels, helping your sales team in their go-to-market efforts.
Gift your products to influencers
Gift your products to trendsetting bloggers, influencers, and sommeliers from China, Japan, South Korea, and Southeast Asia and enjoy free exposure to their huge social media followings in return. “Product seeding” has become an unrivaled way to catch the eye of industry experts and importers.
Activation
Educate key professionals, strengthen relationships with importers, and expand distribution in your target regions with tasting events, master classes, dinners, and staff trainings planned by our team of top sommeliers and Masters of Wine.
Market Research & Customer Surveys
Data is part of our DNA. We organize tastings and conduct surveys of customers and wine professionals to elevate your brand’s positioning in China and other Asia-Pacific markets. From tasting appreciation to label design, and brand name to pricing structure, we use insights from our consumer panels in your target markets to identify your most important growth segments, and use the intelligence gained to plan and adjust your go-to-market strategies.
How to Grow Your Wine Sales in China
The ultimate guide to achieving sales growth in China, including data, strategies, and expert recommendations to help wineries find success in the Chinese market.
Build your presence on China's Top Social Media Channels
Get a WeChat Official Account and start dealing with importers and building your network on the country’s most popular channel counting more than 1.24 billion monthly active users. Expand your reach through Xiaohongshu (RED), Douyin, Weibo, Toutiao, Baijiaohao, and more of Asia’s top media channels.
Let's get in touch
We’d like to hear from you. Contact us to discuss the most effective strategy for your project. We look forward to helping you grow your brand in Asia.
