The blind box phenomenon has made its way firmly into China’s wine market – find out what exactly this trend entails, and how it could drive significant changes in the way consumers purchase wine.
Insights
Understand the Asia-Pacific wine industry and get actionable insights with our wine market reports including trends, statistics, and opportunities by country.
Understand the Asia-Pacific wine industry and get actionable insights with our wine market reports including trends, statistics, and opportunities by country.
The Pros and Cons of Community Group Buying for Wine in China
The year 2020 saw a surge in community group buying within the Chinese wine market. Learn more about the pros and cons of this disruptive new business model.
8 Ways to Make Your Wine Packaging Stand Out in the Chinese Market
From tips on bottle sizing to brand design, discover 8 effective ways to help your wine brand rise above the rest in today’s competitive Chinese wine market.
The Chinese Wine Market’s Top Trends for 2021
After a difficult year for the Chinese wine industry, find out why the future remains bright and full of new potential and opportunity.
The Chinese Online Shopping Holidays All Wine Lovers Should Know
Get the lowdown on the hottest online sales holidays and events of the year, celebrated to their fullest by wine sellers across China’s popular e-commerce platforms.
Deciphering the Chinese Wine Market
An in-depth analysis of the Chinese wine market, including Chinese preferences when selecting wines, purchasing sources, import regions, and a prediction of future market growth.
How KOLs are Transforming the Modern Chinese Wine Industry (Case Studies)
Today, the views expressed by a KOL can make or break a wine product’s success in China. Come discover the KOLs who have made the biggest impact on the Chinese wine industry.
The Myth of the “Chinese Taste Preference:” What Actually Makes a Wine Popular in the Chinese Market
What really sparks a wine’s popularity in China? See why the idea of a “Chinese taste preference” is coming into question as China’s wine market continues its historic rise.
Top 6 Mobile Apps You Should Try to Break Into the Chinese Wine Market
Social media is the key to achieving success in today’s Chinese wine market. Learn how to reach Chinese consumers by promoting your brand via apps like WeChat and TikTok.
How to Market Wine in Indonesia, Practical Guide
Perplexed by the current state of the Indonesian wine market? Clear up the confusion with this overview and how-to guide for marketing your brand in the region.
Singapore Wine Industry: The insider’s picture
Prowein rates Singapore as the number one emerging market for wine producers to enter over the next five years. Our insider report tells you why.
South Korean Wine Industry Insider Report and Key Trends
South Korea currently has the highest level of alcohol consumption per capita in the world. Discover the insider report on the South Korean wine market key trends for 2020.
Taiwanese Wine Industry Insider
Wine consumption in Taiwan is on the rise. Discover the latest market trends and uncover sources of future market growth for the wine industry in Taiwan.
Insiders View of the Japanese Wine Market
The new wave of Japanese consumers is curious, keen to learn and open to experimentation. Discover our insider information about the Japanese wine industry for 2019.
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